Perceptive Perspectives

Big City, Small World: PR Comes Full Circle

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3 Apps for a Year-Round Summer Celebration

Ah, the charmed life: leisurely travel, stress-free party hosting and nights out and about around the town. Wouldn’t it be nice if this way of living was just more accessible? Summer is winding down and with that the sun will be setting […]

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4 Digital Trends for Highly Successful PR Professionals

There is no denying that we are quickly becoming a world full of smartphones and tablets. Digital PR did not arrive yesterday and it requires a new way of thinking. For those who are new to the constantly evolving trend, you might […]

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Snapchat Logo

A Beginner’s Guide to Snapchat – 4 Steps

Snapchat is a new social media platform that has been taking over our lives and minds by way of our cell phones. As today’s shiny new toy, it works like texting but with disappearing photo and video messages. If you’re not a […]

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Quillin gone mobile

3 Tips for Marketing to Millennials

In case you haven’t noticed yet, millennials are growing up and spending more money than ever. In fact, this group of 18-34 year olds currently has $200 billion of direct purchasing power according to the U. S. Chamber of Commerce. Tack on […]

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Top 3 Social Media Trends for Dads

Let’s get something cleared up. Social media isn’t just for mommy bloggers, self-proclaimed #foodies and non-self-proclaimed hipsters. Dads can be social, too! And what better time to recognize their social media presence than on the weekend dedicated to them? Here’s how dads […]

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The Perfect Safety Net

Nowadays, we can control our home and business alarm systems, keep an eye on our pets and even monitor our kids via our mobile phones, but what do we do to ensure our own personal safety? Now there’s an app for that, […]

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Must Love Dogs: The Evolving Trends in the Pet Industry

  You wouldn’t think the entertainment capital of the world is also one of the pet friendliest, but we are. According to the Las Vegas Humane Society, besides prohibiting cruelty, the Nevada State Law requires that animals receive adequate food, fresh water […]

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Feedie App

Turn Food Photos into Real Food for Kids with Three Easy Steps

We are all very involved with our social networks and what better way to help fight hunger than with our favorite foods using Feedie, an app where food can be shared, literally. The app was developed by The Lunchbox Fund, a non-profit organization […]

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Swanky Suites, Privacy Wings and Dior in Your Closet, Luxury Hotels are Back in Full Force

The Wall Street Journal states that lavish spaces are in high demand and people are now ready and willing to pay the listed rates. Luxury hotels have rebounded from the recession, and it’s clearly obvious. The occupancy rate at luxury hotels reached […]

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