Perceptive Perspectives

Top Tips from Ragan’s 3rd Annual Social Media Conference (Part 2)

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Ragan FINAL

Top Tips from Ragan’s 3rd Annual Social Media Conference (Part 1)

While the majority of attendees at the Florida-based social media conference were happy to be escaping their cold-weather hometowns, we packed our bags and left our sunny West Coast for an uncharacteristically chilly South. The speakers and topics, however, were far from […]


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3 Things PR Pros are Thankful for This Thanksgiving

Thanksgiving is a day away and soon we will all be gathering with friends and family to share what they are thankful for. But as PR pros, we are taking a minute to think about what we’re thankful for. Here are our […]


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5 Things PR is NOT

When the average consumer thinks about what a public relations professional does in the day to day, there tends to be a few stereotypes that come to mind. We’ve uncovered the top 5 things that PR is NOT and outlined them below […]


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How Quillin Maximizes Client Milestones With PR & Social Media

A milestone anniversary, while it’s a traditional PR opportunity, we get excited to be able to integrate it with social media. An anniversary of any size whether a company is celebrating five years or 100 years, is a great opportunity to communicate […]


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Top Five Benefits of Integrating Social Media with PR & Advertising

With social media becoming a stronger marketing force world-wide, advertising and PR agencies everywhere are finding the right people and resources to offer the best solutions to customers. To get the most out of your social media platforms and strategies, a full-service […]


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4 Digital Trends for Highly Successful PR Professionals

There is no denying that we are quickly becoming a world full of smartphones and tablets. Digital PR did not arrive yesterday and it requires a new way of thinking. For those who are new to the constantly evolving trend, you might […]


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A Beginner’s Guide to Snapchat – 4 Steps

Snapchat is a new social media platform that has been taking over our lives and minds by way of our cell phones. As today’s shiny new toy, it works like texting but with disappearing photo and video messages. If you’re not a […]


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How Twitter Has Given Me “Direction”

One may argue that a teenager spending too much time on the Internet is a bad thing, something my mother has definitely told me before. For the past year and a half, I have been spending countless hours online, researching and updating […]


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Customer Service = Brand Awareness

We live such fast paced lives.  Think about it – most of your thoughts are probably fast and fleeting.  Our expectation of “what’s next” is the norm and seems to move faster and faster, too.  Look at the speed that smartphones, TVs […]


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