Perceptive Perspectives

“Conferencing in The City” – Highlights and Sights From San Francisco

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4 Highlights from Ragan’s Visual Communications & Infographics Summit

“An image is worth a thousand words!” As cliché as it sounds, images are taking over narrative in the digital space. In fact, 63% of the social content today is visual; and engagement is 100-180% higher than engagement with text only. We […]


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inner diva

What’s Trending Now: How to Make Your Video Go Viral

Often times, we get asked by our clients to make their videos go viral. We explain that as marketers we cannot make a video go viral because most viral videos happen naturally. What we do is recommend prerequisites to increase the odds […]


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Tower of Jewels Day

How Quillin Maximizes Client Milestones With PR & Social Media

A milestone anniversary, while it’s a traditional PR opportunity, we get excited to be able to integrate it with social media. An anniversary of any size whether a company is celebrating five years or 100 years, is a great opportunity to communicate […]


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Apple Pay

How Apple Pay & Passbook are Changing the Marketing Game

Passbook and Apple Pay will be the usher which brings about financial change for how consumers spend and save, with the same vigilance that businesses will now use to target and deliver offers to those customers most likely to engage with their brand and […]


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3 Apps for a Year-Round Summer Celebration

Ah, the charmed life: leisurely travel, stress-free party hosting and nights out and about around the town. Wouldn’t it be nice if this way of living was just more accessible? Summer is winding down and with that the sun will be setting […]


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placeit

4 Digital Trends for Highly Successful PR Professionals

There is no denying that we are quickly becoming a world full of smartphones and tablets. Digital PR did not arrive yesterday and it requires a new way of thinking. For those who are new to the constantly evolving trend, you might […]


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A Beginner’s Guide to Snapchat – 4 Steps

Snapchat is a new social media platform that has been taking over our lives and minds by way of our cell phones. As today’s shiny new toy, it works like texting but with disappearing photo and video messages. If you’re not a […]


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Quillin gone mobile

3 Tips for Marketing to Millennials

In case you haven’t noticed yet, millennials are growing up and spending more money than ever. In fact, this group of 18-34 year olds currently has $200 billion of direct purchasing power according to the U. S. Chamber of Commerce. Tack on […]


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happy-fathers-day-blue

Top 3 Social Media Trends for Dads

Let’s get something cleared up. Social media isn’t just for mommy bloggers, self-proclaimed #foodies and non-self-proclaimed hipsters. Dads can be social, too! And what better time to recognize their social media presence than on the weekend dedicated to them? Here’s how dads […]


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